With an estimated 70% of the sales cycle taking place before sales people can even get in the door. How is that you ask?
Information is global. It is available. It is searchable. It is out there. They will find it.
Interestingly, of 65%+ of people self- research information about a product or service before they even reach out to you!
What is even more interesting, they will often go to every place but your… Continue reading
On one nice crisp Florida day during the holidays, we drove over to Weedon Island Preserve to have a good walk and get some air….. And get away from the pie and leftovers! http://www.weedonislandpreserve.org/
As you walk along the road to the pier and the fishing area, there are cement ramps every 15 feet. These ramps go up the curb…. Kind of what you see when you are… Continue reading
I just listened/watched a fascinating webinar about scripts-or so I thought! The presenter was Plantronics – notable headset provider – it was based on research they had done in Europe.
Over the years I have always maintained that anyone who “touches” a prospect or customer should be trained. It seems that that has never been truer!
Today’s customer is coming to you more educated than ever before. They are also coming to you… Continue reading
I did the gym attending a workshop put on by hello chamber member Joe Yazbeck of Prestige Leadership. The subject was Intergenerational Communication Solutions! Joe admitted the title was created to be sexy and attract a good audience, no harm no foul!
Seriously, he spoke about communication particularly when you’re talking in a public setting. He asked the question? We have seen the Industrial Age, the Iron Age, what age are we in now he… Continue reading
This CBS News article is totally accurate it is scary. I would like to really comment on two points here especially as they relate to the Telephone!
1. Being misleading about the genesis of the contact: “Someone mentioned your name to me” — really, who? “I believe you expressed some interest in our product a while back” — no, I didn’t. “I studied your website and noticed you’re not being found in web search results”… Continue reading